Jewel Africa, Diamonds and Tanzanite

Normal Price: R160 | What you get: Free Gemstone Coral Bracelet

Jewel Africa is a world class jewellery showroom offering an interactive and informative shopping experience, including a tour guided by the jeweller's master diamond cutter.



  • Jewellery showroom with interactive experience focused on diamonds and Tanzanite
  • Discover the process of cutting, polishing and grading diamonds
  • Impressive collection of hand-made jewellery pieces


Jewel Africa is a world class jewellery showroom offering an interactive and informative shopping experience. On a personal tour, the jeweller’s master diamond cutter takes guests through the intriguing process of diamond cutting, polishing and grading. The showroom highlights the end product, and showcases an incredible range of handmade pieces including cutting-edge designs, loose diamonds and quality gemstones. A highlight includes uncovering the alluring secrets of diamonds and learning about the mysterious and rare blue Tanzanite, as well as other authentic African pieces. Expert, professional and friendly service combined with a variety of high quality merchandise makes every visit to Jewel Africa a unique and memorable one.


The first diamonds were found in India in the 4th century BC. It wasn’t until 186 that diamonds were discovered in South Africa. A farmer’s 15-year-old son discovered a transparent rock he presumed to be an ordinary pebble. The rock was in fact a 2,125-carat diamond. His discovery ignited a flurry of prospectors to the area, and by 1970 the opening of the Kimberly Mine marked the beginning of large-scale diamond mining in the country.

Advice for visitors

Diamond tours are available in any language, and give visitors an up-close look at gorgeous gems and stunning settings. Visitors can spend roughly an hour exploring Jewel Africa, which includes watching the experts pour a nine-carat gold bar. If you’re itching to buy something, but you can’t find exactly what you want in the store, Jewel Africa allows you to design your own custom or personalised pieces to be made on site. After the tour, walk around the cobbled streets of the Bo Kaap and grab a bite of the local Cape Malay cuisine. You can even join the free 90-minute guided walking tour of the area to get a true sense of the history and culture.

Did you know

South Africa is considered diamond country, and Africa in general produces 55% of the world’s diamonds.

Monday – Friday: 9:00 – 19:30

Saturdays and Public Holidays: 9:00 – 17:30

Sundays: 16:00 – 19:00

Telephone: +27 (0)21 424 5141 / +27 (0)82 323 7393


Jewel Africa, 170 Buitengracht Street, Cape Town, 8001

Exact matches only
Search in title
Search in content
Search in posts
Search in pages
Filter by Categories
City Guides


Normal Price: R290 | What you get: Single entry

Enjoy the #1 attraction of Cape Town and go to Table Mountain with the Cable Car! Breathtaking views from Table Mountain, magnificent photo opportunities, and trails to explore the top of the mountain.
View More
Normal Price: R60 | What you get: Single entry

The Kirstenbosch Botanical Garden on the slope of Table Mountain is and absolute must-see when visiting Cape Town, the very first botanical garden to become a UNESCO World Heritage Site
View More
Normal Price: R5500 | What you get: Museum Tour & Diamond Pendent (Spend R1500)

Allow yourself to be swept away and pampered for an afternoon in the colourful Bo-Kaap. Make an appointment with enthusiastic jewellery-lovers and take a tour of The Diamond Gallery’s jewels with a glass of champagne in hand.

Spend R1500 and receive a Diamond Pendent worth R5500
View More
Normal Price: R30 | What you get: Single entry

Oldest colonial building in South Africa, the Castle of Good Hope is a symbol of the early days of the Cape colony of the Dutch East India Company (VOC). Includes the daily Key Ceremony, a visit to the museum, a viewing of the William Fehr art collection.

View More
Normal Price: R175 | What you get: Single entry

Experience the hall of oddities that has earned Ripley’s Believe It Or Not! worldwide fame. Items so strange and unusual that visitors might question the claims...
View More
Normal Price: R80 | What you get: Single entry

Visit this historic brewery dating from 1800s with preserved buildings and artefacts, food and beer tastings!
View More